{"product_id":"lucknowi-hand-embroidered-velvet-kurta-set-bottle-green","title":"Ruh — Lucknowi Hand Embroidered Velvet Kurta Set in Bottle Green","description":"\u003ch2 class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eRuh — Jab Velvet Pe Lucknow Ki Rooh Utarti Hai\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eKuch libaas sirf pehne jaate hain. Aur kuch libaas mehsoos kiye jaate hain.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eThe \u003cstrong\u003eRuh Lucknowi Hand Embroidered Velvet Kurta Set\u003c\/strong\u003e in bottle green belongs to the second kind — a garment that does not merely cover you, but carries within it the breath of three centuries of Awadhi craft. \u003cem\u003eRuh\u003c\/em\u003e means soul. And that is precisely what this piece is made of.\u003c\/p\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003ch2 class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eThe Fabric — Velvet That Commands Presence\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eVelvet is not a fabric for the ordinary. It is heavy with intention, soft with grace, and alive with depth. The bottle green velvet used in Ruh carries a colour that shifts with light — dark as a shaded garden in candlelight, alive as emerald in the afternoon sun.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eAt Noor-e-Awadh, velvet is chosen with the same care as the embroidery it will carry. Only fabric that holds its pile, drapes with weight, and accepts the needle without resistance is selected for our \u003cstrong\u003ehand embroidered velvet kurta\u003c\/strong\u003e pieces.\u003c\/p\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003ch2 class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eThe Embroidery — Authentic Lucknowi Chikankari by Hand\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eThis is not printed. This is not machine-made. This is not an imitation.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eEvery single motif on this \u003cstrong\u003eLucknowi hand embroidered velvet kurta set\u003c\/strong\u003e has been created stitch by stitch, thread by thread, by the karigars of Lucknow — artisans whose families have practised Chikankari for generations in the lanes of Chowk and Aminabad.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eThe embroidery on Ruh features traditional Awadhi floral motifs with delicate jali work — patterns that carry the memory of Nawabi courts, of mushairas held under chandelier light, of women who wore their elegance without effort.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eWorking Chikankari onto velvet is among the most demanding applications in the craft.Unlike cotton or rayon, velvet demands an unhurried hand — one wrong stitch and the pile beneath it never fully recovers. The thread tension must be precise. The artisan must work slowly, deliberately — with ruh.\u003c\/p\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003ch2 class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eThe Colour — Bottle Green, The Colour of Nawabi Gardens\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eBottle Green is not chosen by accident. It is the colour of the walled gardens of Lucknow's old havelis — deep, composed, and quietly commanding. It does not demand attention. It earns it.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003ePaired with the ivory and gold thread work of the Chikankari embroidery, this \u003cstrong\u003ebottle green velvet chikankari kurta\u003c\/strong\u003e creates a contrast that is neither loud nor subtle — it is perfectly Lucknowi.\u003c\/p\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003ch2 class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eThe Set — Dressed, Not Assembled\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eThe Ruh collection is designed as a complete ethnic ensemble. You receive a set that is styled, coordinated, and ready — because a woman wearing Noor-e-Awadh should step out complete, not spend time matching and searching.\u003c\/p\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003ch2 class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eProduct Specifications\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul dir=\"ltr\" class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3 print:block print:space-y-1\"\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eProduct Name:\u003c\/strong\u003e Ruh Lucknowi Hand Embroidered Velvet Kurta Set\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eBrand:\u003c\/strong\u003e Noor-e-Awadh\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eColour:\u003c\/strong\u003e Bottle Green\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eFabric:\u003c\/strong\u003e Premium Velvet\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eEmbroidery Type:\u003c\/strong\u003e Authentic Lucknowi Hand Chikankari\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eCraft:\u003c\/strong\u003e Hand embroidered by karigars of Lucknow, Uttar Pradesh\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eEmbroidery Motifs:\u003c\/strong\u003e Traditional Awadhi floral and jali work\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eOccasion:\u003c\/strong\u003e Festive wear, Eid, wedding functions, family gatherings, ethnic occasions\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eIdeal For:\u003c\/strong\u003e Women who value authentic handcraft and heritage ethnic fashion\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003ch2 class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eCare Instructions\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul dir=\"ltr\" class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3 print:block print:space-y-1\"\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eDry clean strongly recommended for velvet fabric\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eDo not machine wash or wring\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eStore folded softly — avoid wire hangers to protect velvet pile\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003eKeep away from prolonged direct sunlight to preserve Bottle Green colour depth\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003ch2 class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eWhy Noor-e-Awadh?\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eNoor-e-Awadh is not just a brand. It is Lucknow's own Chikankari identity — built in the city where this craft was born, by people who grew up hearing the sound of the needle.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eEvery piece we offer is sourced directly from Lucknow's master karigars, verified for authentic hand embroidery, and presented with the pride of a city that has defined grace for over three hundred years.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eWhen you wear Noor-e-Awadh, you do not just wear a kurta. \u003cstrong\u003eYou wear Lucknow.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Noor-e-Awadh","offers":[{"title":"M","offer_id":46745902055478,"sku":"NOOR-0005-M","price":2499.0,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":46745902088246,"sku":"NOOR-0005-L","price":2499.0,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":46745902121014,"sku":"NOOR-0005-XL","price":2499.0,"currency_code":"INR","in_stock":true},{"title":"XXL","offer_id":46745902153782,"sku":"NOOR-0005-XXL","price":2499.0,"currency_code":"INR","in_stock":true},{"title":"XXXL","offer_id":46745902186550,"sku":"NOOR-0005-XXXL","price":2499.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0736\/2648\/4790\/files\/ruh-chikankari-velvet-kurta-set-bottle-green-lifestyle-shot.webp?v=1786356840","url":"https:\/\/nooreawadhchikankari.com\/products\/lucknowi-hand-embroidered-velvet-kurta-set-bottle-green","provider":"Noor-e-Awadh Chikankari","version":"1.0","type":"link"}